RadPad is an online apartment finder whose advantage is neighborhood experts in major cities to help customers find the perfect pad. We were enlisted to increase their conversion rate on their social media advertising.
We had fun communicating RadPad’s differentiating benefits to potential customers by leveraging their message with humorous but relevant headlines and a new take on emojis. Additionally, we created efficient landing pages for lead generation, and delivered a series of emails for lead nurturing. Created through Black Eye.